September 10, 2016 was the official worldwide launch day for Adidas’ latest apparel “Zero Negative Energy” (Z.N.E.) hoodie.
The grand reveal took place on the internet across the various celebrities’ social media pages.
Among the global ambassadors who joined the celebration were none other than Gareth Bale (Real Madrid), Paul Pogba (Manchester United), James Harden (Houston Rockets), İlkay Gündoğan (Manchester City), Theo Walcott (Arsenal FC), Michy Batshuayi (Chelsea FC).
Other celebrities also included 2 Chainz, Terrence J and more.
From Africa, Joey B was among the shortlisted and the only one from West Africa.
[mark color=”yellow”]Also read: “89” is Joey B’s Birth Year – Learn More About His Upcoming Album[/mark]
Football clubs with personal-customize variants also include Manchester United, Juventus and others.
The ZNE hoodie by Adidas is cotton fabric engineered to be zero-distraction tolerance and a very good deal for a $100 price.
In partnership with Adidas (Ghana), the project was shot and directed by Kingsley Osei Bonsu; a Ghanaian filmmaker.
Checkout the photos below: